Improving Your Instagram Skills

A Community First Yorkshire event

Instagram is one of the fastest-growing marketing platforms around today – especially if you want to attract younger supporters and volunteers.

More than half of the UK population now have an Instagram account, with the majority of them under 35-years-old.

But how can you get the most out of Instagram – especially as it is a platform that relies on high-quality pictures and video?

Not many of us have the budget to hire dedicated staff or third-party agencies to run our account so practical knowledge and skills are vital when we have limited time and resources.

Please join us for this informative and practical training workshop from our social media partners SRX Consultancy. They will deliver an overview of how to best utilise Instagram for your organisation.

This live, interactive training will be delivered over Zoom.

Our social media workshops are popular. Please book early to avoid disappointment.

We want to make this workshop as bespoke as possible. The group size will be limited and a survey will be sent to you when you register to help us to understand your exact training needs.

The workshop will be tailored to meet the needs of the group but is likely to cover the following areas:

Why Instagram and social media are so important
Making the most of Instagram’s many features
How to create compelling and engaging posts and visuals
Practical examples of what works and what doesn’t
Using Instagram to recruit and inspire volunteers
Copyright and crowdsourcing imagery
Profile designs and grid templates
How to schedule posts in advance / post from a computer
A chance to share your own experiences and learn from others.

Who should attend?: This training is for staff or volunteers who have responsibility for Instagram and social media as part of their role. Volunteer co-ordinators will find this training particularly useful.

You should have a working knowledge of Instagram – but be in a position where you require help with creating posts and visuals that will entice engagement, attract volunteers and get the most out of features such as filters, Stories, Reels and insights.

Please note this training is aimed at organisations and groups based in North Yorkshire or delivering services within North Yorkshire.

What's included?: After the training, you will be sent a pack containing all the advice, tips and links discussed during the session.

You will also be able to pass on follow-up questions to our trainers, SRX Consultancy, who will offer practical support (via email or a quick call) to ensure you are able to put everything you learned into action.

About the trainer: SRX Consultancy is a boutique PR, social media and communications agency specialising in areas including charity and small business.

SRX’s bespoke and tailored training sessions have been running for 10 years – attended by staff from hundreds of charities, organisations and small businesses, always receiving positive feedback.

This workshop will be delivered by Simon Rothstein and Lauren Soar.

Cost and concessions

£35 (including VAT)

Concessionary places

Thanks to funding from North Yorkshire County Council, we have free ‘first come, first served’ places if you meet either of the criteria below. You can self-select a free place during booking.

Criteria:

You are from a North Yorkshire VCSE organisation with an income of up to £5k

OR

You are from a North Yorkshire VCSE organisation with an income of up to £25k which is experiencing financial hardship and would struggle to pay .
These spaces are limited so if a free place is not shown when you go to book, you can ask to be added to the waiting list for a free place on a future training session.

No shows and concessions

Please note that if you don’t attend training that you have booked on without giving seven days notice, you will be required to make the full payment. This also applies to free places. This is to allow as many participants as possible access to our training. See our Terms and Conditions for more information.

Book your place here