A Royal Literary Fund event

Writing case studies

“Once upon a time…”

It’s the classic start to a good story that we can all relate to as we make sure we’re ‘sitting comfortably’.

However, once upon a time, charities and community groups didn’t need to think about what story they were trying to tell – being a charity in itself was an easy sell. Nowadays, with fierce competition for funding and volunteers, being able to engage with people on an emotional level has never been more important.

That’s where your case study comes in. It’s a vital tool for telling a vibrant story.

It’s not always easy to get it right – but our training will give you some top tips to turn your case study into storytelling gold.

We’re thrilled to be working with the Royal Literary Fund once again to offer this course as part of a range of writing courses that have been specifically designed for the VCSE sector and its needs.

What will you learn?

A case study tells the story of a person, group or event.

It is a structured approach to exploring ideas, explaining situations, demonstrating learning, reporting progress or celebrating your organisation’s success and the benefits for individuals, communities and other stakeholders.

Case studies can also be useful for marketing and research.

This online workshop will help you to consider the following:

  • Issues of structure
  • Key elements of a case study – introduction, context, needs, description of intervention(s), outcomes and benefits
  • Tone and style for different audiences – funders, other stakeholders and organisations, individuals, families and broader community
  • Use storytelling skills to make your case studies more engaging and readable
  • Self-editing and proofreading.

Who should attend?

This training will suit anyone needing to craft case studies as part of their employment or volunteering role. If you want to take your creative writing abilities to the next level to engage with potential funders, volunteers and partners, this session will help you put a persuasive ‘pen to paper’ to tell your organisation’s story.

Please note this training is aimed at voluntary, community and social enterprise (VCSE) organisations and groups based in North Yorkshire or delivering services within North Yorkshire. 

About the trainer

Clare Shaw: experienced writer, Clare Shaw, regularly delivers specialist writing training for the Royal Literary Fund, including for last year’s successful run of training sessions. As with all Royal Literary Fund trainers, they have experience in writing reports and funding bids. Clare lives on the hills above Hebden Bridge and in 2022, co-wrote and presented Radio Four’s Weathering the Storm which explored the relationship between art, resilience and the landscape of the Calder Valley.

Cost

Free

Contact details

Booking queries contact
Email: info@communityfirstyorkshire.org.uk
Tel: 01904 704177

Programme queries
Email: communitysupport@communityfirstyorkshire.org.uk
Tel: 01904 704177

Booking details

Book your place here.

Booking deadline date: 23 July.